Hello Forecasters,
Welcome back to the Inflection Point.
You asked for it, so we're dishing it out.
Here's another round-up of products consumers are buzzing about.
No, we don't have affiliate links.
And no, this isn't some advertising venture. We're just obsessed with consumer insights.
![](https://media.tenor.com/ku05fekQMigAAAAC/jonah-hill-excited.gif)
Our lists don't just reflect the latest hashtag or Google trend. Instead, we're bringing you insights derived from millions of consumer signals.
Let's dive in.
#1 EveryHuman Algorithmic Perfumery
Impact Score: + 9767%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-10.54.33-AM.png)
Microtends:
Associated consumer conversations
- Sensory AI
- AI Perfume
- Personalized Scent
According to the 2024 Instagram Trend Talk Report:
Fragrance creators are on the rise, as over 1/4 of Gen Z plan to express themselves by discovering a signature scent in 2024.
Narrative Breakdown:
Dominated by consumer search
- Search: 99.69%
- News: 0.31%
Product Highlight: EveryHuman
![](https://inflectionpoint.nwo.ai/content/images/2023/12/1633616518-machine3.webp)
#2 Plump Primer
Impact Score: +9731%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-2.42.07-PM.png)
Microtends:
Associated consumer conversations
- Hyaluronic Acid Moisturizer
- Eyeshadow Palette
- Serum
Narrative Breakdown:
Dominated by consumer search
- Search: 75.77%
- News: 17.21%
- Social: 7.03% (79.9% I.G, 13.1% TikTok, 4% Reddit)
Product Highlight: NYX Plump Right Back
![](https://inflectionpoint.nwo.ai/content/images/2023/12/91ZhiW8dWnL.jpg)
#3 Botox Serum
Impact Score: + 9281%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-11.10.46-AM.png)
Microtends:
Associated consumer conversations
- Hyaluronic Acid
- Retinol Serum
- Argireline
Narrative Breakdown:
Dominated by consumer search
- Search: 65.58%
- News: 30%
- Social: 4.43% (69.5% I.G, 11.2% Reddit, 9.5% TikTok 9.1% Pinterest)
Product Highlight: The Ordinary Argireline Solution 10%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-14-at-10.19.03-AM.png)
#4 Jolie Shower Head
Impact Score: + 9238%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Jolie-Shower-Head.png)
Microtends:
Associated consumer conversations
- Vanity Project
- Subscriptions
- Skin Health
Narrative Breakdown:
Dominated by consumer search
- Search: 95.12%
- News: 4.66%
- Social: 0.22 % (94% TikTok, 4.6% Twitter, 0.8% Reddit)
Product Highlight: Jolie
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Jolie-Filtered-Showerhead-01-1200x900.jpg)
#5 Perimenopause Test
Impact Score: + 8785%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-11.25.18-AM.png)
Microtends:
Associated consumer conversations
- Lipid
- Liver
- Ovarian Cancer
Narrative Breakdown:
Dominated by consumer search
- Search: 80.42%
- News: 13.38%
- Scientific: 4.89%
- Social: 1.31% (90.1% I.G, 7.9% Reddit, 0.8% TikTok)
Product Highlight: Everlywell
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-14-at-11.11.22-AM.png)
#6 Glowing Sunscreen
Impact Score: +4740%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-3.38.37-PM.png)
Microtends:
Associated consumer conversations
- Body Oil
- Avobenzone
- Body Sunscreen
Narrative Breakdown:
Dominated by consumer search
- Search: 58.68%
- News: 35.12%
- Social: 6.2% (55.4% I.G, 27% TikTok, 11.6% Pinterest, 5.6% Reddit)
Product Highlight: GlowScreen
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-3.46.37-PM.png)
#7 Kojic Acid Serum
Impact Score: + 2376%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-3.04.06-PM.png)
Microtends:
Associated consumer conversations
- Zinc Sulfate
- Ferulic Acid
- Skin Lightening
Narrative Breakdown:
Dominated by consumer search
- Search: 85.82%
- News: 9.86%
- Social: 4.32% (82.7% I.G, 6.7% Reddit, 6.1% Pinterest, 4.2% TikTok)
Product Highlight: La Roche Posay
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-3.35.17-PM.png)
#8 Chunky Earrings
Impact Score: + 1986%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-3.56.28-PM.png)
Microtends:
Associated consumer conversations
- Chunky Gold Pearl Cleopatra
- Chunky Silver Chain
- Gypsy Gift
Narrative Breakdown:
Dominated by news
- News: 56.38%
- Search: 39.82%
- Social: 3.81% (73.7% I.G, 14% Pinterest, 8.7% TikTok, 2.4 Reddit )
Product Highlight: Chunky Doune Hoops
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-14-at-11.12.53-AM.png)
#9 Hyaluronic Acid Moisturizer
Impact Score: +1491%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-4.11.13-PM.png)
Microtends:
Associated consumer conversations
- Synthetic Fragrance-Free
- Barbadensis Leaf Juice
- Collagen Retinol
Narrative Breakdown:
Dominated by news
- News: 45.31%
- Search: 35.54%
- Social: 19.11% (41.5% Reddit, 25.6% I.G, 17.4% TikTok, 15% Pinterest)
- Science: 0.04%
Product Highlight: Hydro Boost
![](https://inflectionpoint.nwo.ai/content/images/2023/12/1826371-Neutrogena-Hydro-Boost-Water-Gel-Review-1296x728-Header-c0dcdf.webp)
#10 COSRX Snail Essense
Impact Score: +824%
![](https://inflectionpoint.nwo.ai/content/images/2023/12/Screenshot-2023-12-13-at-4.21.59-PM.png)
Microtends:
Associated consumer conversations
- Lightweight Serum
- Lightweight Gel
- Korean Skin
Narrative Breakdown:
Dominated by consumer search
- Search: 90.56%
- News: 5.43%
- Social: 4.01% (64.2% I.G, 14.4% Reddit, 14% TikTok, 7.4% Pinterest)
Product Highlight: Advanced Snail 96 Mucin
![](https://inflectionpoint.nwo.ai/content/images/2023/12/cosrx.webp)
That's all we got for now.
Thanks for spending time with us on this week's Inflection Point. We'll see you next time.
Curious about how we research? Drop us a line. We'd love to hear from you!